When I was younger I used to watch WWE (when it was WWF) and despite the fact I knew it wasn’t real I watched it faithfully every Monday, Wednesday, and Sunday. After years of watching I began to notice how characters recreated their image and teams grew and disbanded. Eventually, background characters would become the big deal and the “bad guys” became “good guys” and vice versa…who wrote this stuff???? After a while it became predictable and I moved on to better things.

Now that I’m behind the scenes working in the music industry I realize that it has the same elements and drama as a full night of Smackdown. Ridiculous politics and egocentric characters plague the business day in and day out. Teams get formed and break up as new players fight for recognition. Yesterday I was talking with a close friend (before his car battery died lol) and we discussed the whole Jay-Z/Beanie Sigel drama…I remember Rocafella used to be an army at the top of the industry…now it’s been reduced to a trio while all the original members bicker over each others disloyalty and shiftiness.

Just the other day I was told a story by a friend of mine that also works in the music business. I’m not gonna mention names but my friend wrote a song to a beat from “Person A”. He got the beat from Person A’s manager “Person B”. The song was supposed to go to a big name artist but Person B didn’t like the song and decided not to send it. My friend caught up wit Person A by coincidence and Person A said he never heard the song. Person A took the song to the people of the big name artist and they loved it…earning my friend, Person A and B a potential chance to make a shit load of money. When Person B heard of this he immediately caught feelings and decided to block the actions taken by my friend and Person A….what????? Confusing???? Why would he do that, even though everyone would make money off the deal? Ego. Labels don’t care about artists and most “managers” don’t care about the artists they’re representing…as demonstrated in the story I just told you.

As a result, in today’s industry, artist change labels like wardrobe…record labels have become the Vince McMahon fueling all the dumbass behavior we see and hear on the tv and radio. Why??? The answer is because artists can’t get the needed budgets from labels so they resort to borderline retarded behavior to promote an album. Labels aren’t dishing out big dollars anymore because their is no guarantee on return. Artists suffer the risk of being in debt to labels (aka banks) for these budgets (aka loans). Even the smallest budget is at risk for a lack of return…Some major artists are only selling between 40,000- 70,000 copies. Thats indie numbers. That figure is embarrassing when you realize this is the same industry that pumped out platinum records 10 years ago. This humbling fact is why you have people like Adam Lambert simulating gay porn at the AMAs and Kanye West destroying thank you speeches, Lady Gaga killing Kermit the Frog(below) and 50 Cent picking fights with everyone from Cam to Jay-Z. None of it’s real (except crazy ass Britney). It’s all done to promote an image.

Sorry Kermey....


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Category: Jay Criss, business, life
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